Traditionally, Twitter only verified relevant or famous people or institutions at no cost, in exchange for an identity verification. In Only months since the Space and Telsa boss took over the social media company Elon Musk has set out intent on breaking the wheels spun by his predecessor, choosing what many label “ unorthodox.”
Of the many changes envisioned for twitter, Musk has sought to redefine the company’s approach to accounts verification. He announced what the new three-color criteria will be for his verification system at the cost of eight dollars a month for Twitter Blue.
Twitter new verification Colors.
Blue: private people, famous or not, verified
Gold: companies
Grey: government institutions
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This new system will come into effect, if there is no change in plans, next Friday, December 2 . Musk has also clarified that all verified accounts will go through manual authentication before granting them the corresponding color check , something that he has defined as “painful”, being understood as “tedious”, “but necessary” according to him.