Rebecca Enonchong, a Cameroonian technology entrepreneur and one of Africa’s most influential voices in the digital economy, has been appointed Vice-Chair of the International Chamber of Commerce (ICC), becoming the first African woman to hold the position in the organization’s history.
The ICC represents millions of companies across more than 170 countries and plays a central role in shaping global trade rules, investment standards, and international commercial arbitration. Enonchong’s appointment places her within the institution’s top governance structure, where senior leaders help guide global business policy and private-sector engagement with governments and international organizations.
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Enonchong is the founder and chief executive of AppsTech, an enterprise software company with global operations, and has spent more than two decades building a reputation as a leading advocate for African technology entrepreneurship. She also serves as Chair of AfriLabs, a pan-African network of innovation hubs that supports startups and digital innovators across the continent.
Throughout her career, she has been a strong voice for expanding Africa’s participation in global markets, particularly in areas such as digital infrastructure, startup financing, and cross-border technology adoption. Her work has positioned her as a key figure in discussions around Africa’s role in the global digital economy.
Her appointment to the ICC Executive Board reflects a broader push within international institutions to increase representation from emerging markets and diversify leadership structures that have historically been dominated by executives from Europe, North America, and parts of Asia.
As Vice-Chair, Enonchong will participate in shaping ICC priorities on global trade, digital governance, sustainability, and private-sector cooperation with multilateral institutions such as the World Trade Organization and the United Nations system.
The ICC Vice-Chair role is one of the organization’s most senior positions, supporting the ICC Chair in coordinating global policy direction and engagement with governments and the business community worldwide.Her elevation is widely seen as a milestone for African representation in global economic governance and a recognition of the growing influence of African entrepreneurs in shaping international business conversations.
